I have to say Freddie was hot and beautiful, it doesn't matter in the 70s or 80s. So for me he's cutter on the 80s with his moustache, short hair, etc.
But the most cutest thing Freddie had for me, is his eyes, God, his body, i love his body, also is personality, his sense of humor, in fact he was whole cute.
Cheers,
I think his whole "dual personality" thing.
Just like Eminem has Marshall Mathers (his normal self) and Slim Shady (the angstier, demented side), I think Freddie can be either Mr. Mercury (his extravagant side or the private one) or Mr. Bad Guy (his rock-out, balls-to-the-wall sort of public appearance)
His eyes. The gate way to heaven. The gate way to a million dreams and ideas. The entrance to the most beautiful soul in existance. The eyes of my fairy king. I love you Freddie and I will love you forever.